Episode summaries:

Enjoy our rich library of email marketing podcast summaries to save you time!

Top 10 Email List Building Mistakes

December 9, 2024
Learn the 10 biggest mistakes businesses make in email list building and how to effectively grow your audience before key seasons.
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Optimize before abandoning lead magnets
00:16:01
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Stay engaged between sales
00:14:38
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Segment your new subscribers
00:12:10
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Welcome your new subscribers
00:11:10
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5 Steps for a Successful January Launch

December 9, 2024
Learn five essential steps to plan and prepare now for a stress-free and impactful January launch.
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Email Marketing Rules: Latest Insights

December 9, 2024
Chad S. White discusses his book 'Email Marketing Rules' and email authentication updates from Yahoo and Google.
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How does the rebranding to Oracle Digital Experience Agency reflect marketing trends?
00:01:53
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What is the significance of Google's and Yahoo's collaboration on email standards?
00:39:16
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How to handle the limitations of email open rates due to MPP?
00:29:46
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Why is omnichannel marketing the future?
00:04:00
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Grow Your Email List Using Bundle Events

December 9, 2024
Learn how to use bundle events for email list growth, from participation tips to nurturing new subscribers and keeping them engaged.
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Maximizing Bundle Participation for Growth?
00:18:20
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How to Nurture New Subscribers?
00:13:00
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How to Stand Out in Bundle Promotions?
00:05:55
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Why Clean Up Your List Post-Bundle?
00:17:04
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Step-by-Step Guide to Starting eCommerce

December 9, 2024
Join Andriy Boychuk's journey to start an eCommerce business, covering niche, platform, sourcing, legal tips, and Vira's market insights.
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Should you start small?
00:08:53
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What role does SEO play?
00:28:59
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How important is market research?
00:15:12
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Why build your own website?
00:18:22
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5 Must-Send December Emails for Your List

December 4, 2024
Discover five email ideas to boost your December marketing efforts. Find both expected and surprising suggestions to inspire your campaigns.
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How to prepare your email marketing for December?
00:02:53
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Why share client wins?
00:12:53
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Personal reach out in December
00:02:41
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How to fill your calendar for the new year?
00:02:11
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Boost Your Email List with Bundles

December 4, 2024
Discover strategies for using bundle events to expand your email list, engage subscribers, and maintain list health.
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Nurturing bundle subscribers differently
00:11:14
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Tips for effective bundle participation
00:05:44
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Why clean up your email list?
00:17:51
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How to follow up after bundles?
00:15:04
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DMARC in Yahoo & Google's New Standards

December 3, 2024
Ash Morin discusses DMARC impact of Yahoo and Google's new email authentication updates.
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Why adhere to email authentication best practices?
00:20:50
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Do all ESPs support DMARC alignment?
00:16:25
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Is DMARC a one-time setup?
00:24:49
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Why analyze your DMARC data?
00:26:07
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Is Gmail's Update Ending Open Tracking?

December 3, 2024
Learn how Gmail's update might end open tracking in emails and what cold email marketers should do.
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Do tracking pixels affect deliverability?
00:11:55
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Can email signatures help with tracking?
00:09:13
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How to stay ahead of email client changes?
00:12:50
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Do plain text emails boost reply rates?
00:11:05
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Diverse Journeys into the Email Industry

December 2, 2024
Explore how Jay Oram and Megan Boshuyzen entered email careers, emphasizing inclusivity and encouraging new voices.
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How does teaching others benefit your skills?
00:15:27
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How can coding skills enhance email marketing?
00:31:37
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Why is testing important in email development?
00:04:40
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How can empathy improve email marketing?
00:18:20
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