Episode summaries:

Enjoy our rich library of email marketing podcast summaries to save you time!

Why Email Marketing Feels Broken Today

June 12, 2025
Explore why your email strategy isn't working and learn a modern fix.
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Why is using the same email formula detrimental?
00:12:22
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What is the impact of not measuring email efforts?
00:09:58
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How does planning emails in advance help sales?
00:06:09
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How to overcome blank page procrastination?
00:14:22
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Do Capital Letters Hurt Your Subject Lines?

June 8, 2025
Liz shares why lowercase may boost opens and avoid spam.
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How can joining an email marketing membership benefit your campaigns?
00:05:49
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What is 'typecase' and why should marketers be cautious using it?
00:01:51
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How can viewing your own inbox help improve your email strategy?
00:01:23
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How does the brain respond to different email subject line styles?
00:04:09
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How to Unplug When Work Feels Overwhelming

June 8, 2025
Liz Wilcox shares simple habits to separate work and rest.
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How to overcome procrastination?
00:08:03
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How to prevent work from intruding on personal time?
00:03:33
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How does self-discipline affect success?
00:09:46
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Is multitasking effective?
00:07:08
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17 Emails That Drove Replies and Sales

June 7, 2025
Liz Wilcox reveals April’s top emails with high open rates, engagement, and over $2K in sales.
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Why is tracking email metrics important?
00:02:50
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How to merge customer research with promotional emails?
00:05:38
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Can you write effective emails quickly?
00:09:05
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How to monetize emails with affiliate promotions?
00:09:53
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Batch a Year of Newsletters Using Google Docs

June 6, 2025
Liz shares her step-by-step system to plan 12 months of email content efficiently with just Google Drive.
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Overcoming struggles with content creation
00:07:14
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Avoiding missed promotions with planning
00:04:23
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Leveraging community for content ideas
00:00:06
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Prioritize clarity over cleverness in emails
00:07:00
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Automate What Works, Cut What Doesn’t

June 4, 2025
Discover a simple way to automate revenue tracking and cut waste.
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How to do more of what works?
00:13:49
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What is the benefit of unique links per channel?
00:09:56
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How to set up automations for source tracking?
00:11:13
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How to focus on what's working?
00:06:17
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Fixing a CEO’s LinkedIn Pitch Mistakes

June 3, 2025
Teardown of a LinkedIn pitch: value props, CTAs, and personalization.
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Does audience influence email content?
00:15:14
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Handling risk perceptions in offers?
00:07:10
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Should you include a signature?
00:12:02
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Importance of personalizing outreach?
00:05:12
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Routing Automations: Unlock Email Flow Control

June 3, 2025
Discover how routing automations simplify email systems using tags and unified flows.
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Should emails be sent within routing automations?
00:15:14
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What are tips for managing routing automations?
00:10:20
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Can routing automations enhance integrations?
00:05:48
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How do routing automations simplify email management?
00:04:48
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Are You Launching Too Often?

June 2, 2025
Learn how to launch smarter, avoid burnout, and grow your list.
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The power of flash sales in C launches
00:05:59
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Leveraging joint ventures for B launches
00:04:49
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Balancing product launches and events
00:03:54
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How to start with launching
00:03:39
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23 Quick Ways to Grow Your Email List

May 31, 2025
Get 23 proven list-building tactics you can use today.
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Hosting your own summit
00:13:14
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Create an attractive affiliate program
00:12:31
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Join paid memberships
00:11:19
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Use Instagram organically
00:09:03
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