Episode summaries:

Enjoy our rich library of email marketing podcast summaries to save you time!

What Unsubscribes Say About Your Business

December 24, 2024
Learn to embrace unsubscribes and focus on your ideal audience for better engagement and content alignment.
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Unsubscribes in Funnels
00:07:55
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Customer Service Emails
00:09:48
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Celebrate Unsubscribes
00:07:11
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Unsubscribes Mean Nothing
00:06:11
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Email Batching: Save Time with Smarter Strategies

December 23, 2024
Master batching techniques to streamline email campaigns and boost efficiency with actionable tips and insights.
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How does using phases in batching improve focus?
00:07:53
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Why is batching emails important for introverts?
00:15:12
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How to craft curiosity-inducing subject lines?
00:21:20
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What are effective prompts for email ideas?
00:17:31
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Avoid This Huge Product Creation Mistake

December 23, 2024
Learn the common product creation mistake and how to avoid it with actionable tips in under five minutes.
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How did Liz Wilcox achieve a 100% conversion from waitlist to sales?
00:04:32
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What's the benefit of audience feedback during development?
00:03:24
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How to involve your audience in product creation?
00:03:07
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How can Disney's approach improve your email marketing?
00:01:30
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Boost Confidence with Friday Affirmations

December 22, 2024
Encourage peace and confidence in email marketing with uplifting affirmations.
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Consistency in Email Marketing Is Achievable
00:04:11
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Letting Go of Unengaged Subscribers
00:04:11
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Celebrating Every Email Open
00:03:45
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Focusing on Strengths in Email Marketing
00:03:45
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Driving Email Innovation with Kelly Haggard

December 22, 2024
Explore insights on Synchrony's integration with Movable Ink and email optimization strategies shared by Kelly Haggard.
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Why embrace innovation in email?
00:01:31
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What is Send Time Optimization?
00:08:55
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How does data enhance personalization?
00:06:21
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Why is timely relevance crucial?
00:25:56
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How We Turned 1 Product Into $2.4M

December 22, 2024
Discover strategies to scale one product into $2.4M using email marketing and actionable business principles.
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Why is customer re-engagement important in email marketing?
00:13:55
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How can an accelerator program enhance your offer?
00:19:17
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How to avoid creating barriers before the main offer?
00:16:39
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Should you reduce steps before your main offer?
00:15:59
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BIMI Updates: Stopping Spoofing with Redsift’s Insights

December 22, 2024
Explore BIMI updates and strategies to prevent brand spoofing with Brian Westnedge of Redsift.
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Is email still relevant today?
00:01:32
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How can marketers protect their brand?
00:41:40
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How does AI affect email security?
00:38:00
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What is BIMI's future outlook?
00:25:15
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Automated Customer Journeys: SCORE Method Explained

December 22, 2024
Learn how an automated customer journey boosts sales and discover the SCORE Method to engage and convert subscribers efficiently.
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How to maintain subscriber engagement?
00:33:35
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What is splintering offers?
00:30:17
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How to reverse risk to encourage purchases?
00:29:18
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How do you handle objections via email?
00:26:47
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Master Email Deliverability with Experts

December 22, 2024
Explore Spamhaus updates, bounce types, and reputation strategies with Brad Gurley & Nick Schafer.
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Why is it important to read and interpret email error messages?
00:28:50
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Can zero deliveries still show engagement metrics?
00:31:20
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Why focus on successful deliveries rather than just engagement metrics?
00:27:50
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Is email deliverability an art or a science?
00:17:56
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Valentine’s Email Success Strategies Unlocked

December 22, 2024
Discover key tactics for leveraging Valentine’s Day in email marketing, including themed deals, gamification & customer delight.
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Importance of using Valentine's Day colors?
00:16:55
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How to handle opt-out messages for holidays?
00:42:36
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Why use self-care themes in Valentine's emails?
00:40:59
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How to engage customers with brand collaborations?
00:39:51
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