Episode summaries:
Enjoy our rich library of email marketing podcast summaries to save you time!
Boost Your Email List with Bundles
December 4, 2024
Discover strategies for using bundle events to expand your email list, engage subscribers, and maintain list health.
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Nurturing bundle subscribers differently
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Tips for effective bundle participation
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Why clean up your email list?
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How to follow up after bundles?
DMARC in Yahoo & Google's New Standards
December 3, 2024
Ash Morin discusses DMARC impact of Yahoo and Google's new email authentication updates.
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Why adhere to email authentication best practices?
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Do all ESPs support DMARC alignment?
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Is DMARC a one-time setup?
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Why analyze your DMARC data?
Is Gmail's Update Ending Open Tracking?
December 3, 2024
Learn how Gmail's update might end open tracking in emails and what cold email marketers should do.
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Do tracking pixels affect deliverability?
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Can email signatures help with tracking?
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How to stay ahead of email client changes?
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Do plain text emails boost reply rates?
Diverse Journeys into the Email Industry
December 2, 2024
Explore how Jay Oram and Megan Boshuyzen entered email careers, emphasizing inclusivity and encouraging new voices.
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How does teaching others benefit your skills?
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How can coding skills enhance email marketing?
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Why is testing important in email development?
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How can empathy improve email marketing?
Live Teardown: Enhance Your Cold Emails
December 2, 2024
Jack and Jeremy perform a live cold email teardown, sharing tips to improve engagement, personalization, and results.
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How can feedback sessions improve your email campaigns?
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How can scrapers improve your data quality?
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What are the challenges with relying on third-party data providers?
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How to create clear and thoughtful call-to-actions in emails?
Retention Strategies in Nonprofit Email Marketing
December 2, 2024
Anthony Aurrichio of charity: water discusses how nonprofits can use email marketing strategies for donor retention and engagement.
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How does segmentation improve email marketing effectiveness?
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How can experimentation improve email marketing campaigns?
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Why is SMS an important channel for non-profit marketing?
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How does Charity Water use email list cleaning to improve deliverability?
Boost AOV and Grow eCommerce with Disco
December 1, 2024
Learn how to boost AOV, navigate competition, and grow your eCommerce business with Disco's data-driven strategies.
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How to maintain brand integrity when collaborating with others?
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What data can you gain from post-purchase ad networks?
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How to use creative assets to attract high-intent customers?
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How to tailor email flows for leads from post-purchase offers?
Boost Email Sales with Personalization Hacks
December 1, 2024
Boost email relevance by tailoring content to subscriber groups. Explore targeted emails, automations, and dynamic content methods.
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Use conditional content blocks
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Incorporate dynamic content
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Use conditional splits
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Trigger behavior-based automations
Cold Email Benchmarks & Tips for 2024
December 1, 2024
Discover key cold email metrics and actionable strategies to optimize your cold email campaigns in 2024.
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Do smaller campaigns perform better?
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Should you segment large campaigns?
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Are click rates higher than expected?
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What is the average unsubscribe rate?
Convert IG Followers to SMS Subscribers
December 1, 2024
Learn how to turn Instagram followers into SMS subscribers with HiTide's strategies on data collection, automation, and retention.
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Bridging Social Followings and Owned Channels
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The Value of Personalized SMS Content
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Using Instagram Giveaways to Grow SMS List
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Importance of Segmenting New SMS Subscribers
