Episode summaries:

Enjoy our rich library of email marketing podcast summaries to save you time!

10 Powerful CTAs to Boost Engagement

November 25, 2024
Learn 10 actionable examples to craft effective CTAs beyond email opens, optimizing messaging and driving engagement.
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Turning Emails into ‘Money in the Bank’
00:01:52
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Keeping CTAs Above the Scroll
00:01:18
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Examples of Effective Email CTAs
00:01:25
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How to Make CTAs Stand Out
00:01:03
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Exploring AI's Impact on Industries

November 25, 2024
Discover key insights about AI, exploring its benefits, potential, and the transformative ways it's shaping industries.
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How can AI help non-marketers improve emails?
00:03:49
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What is the AIDA framework and how can AI help?
00:02:33
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How does AI contribute to measurable results?
00:06:34
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Why should marketers consider using AI now?
00:03:49
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Avoid This Email Marketing Mistake

November 25, 2024
Guy and Danielle explore why marketers neglect email deliverability and how it affects email marketing success.
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What happens when marketers get deliverability wrong?
00:07:38
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How can economic conditions impact email marketing success?
00:03:29
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Why is it important to be culturally sensitive in email marketing content?
00:14:08
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Why is understanding subscriber expectations important in email marketing?
00:08:50
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Solopreneur Marketing: Emails and Beyond

November 24, 2024
Discover my marketing tactics as a solopreneur, including email strategies and more to promote my business and stay productive.
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How to balance done-for-you services and memberships?
00:02:34
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Should you scale into an agency?
00:03:58
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How to avoid burnout in content creation?
00:08:39
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Should you pause regular emails during launches?
00:11:23
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Boost Mother's Day Sales with Email Marketing

November 24, 2024
Discover emotional connection strategies, segmentation, and campaign ideas to drive Mother's Day sales without discounts.
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How can storytelling enhance Mother's Day email campaigns?
00:27:22
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How can customer support enhance last-minute Mother's Day sales?
00:39:53
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How can acknowledging different cultural Mother's Day dates affect your campaigns?
00:15:10
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Why is starting early important for Mother's Day email campaigns?
00:08:13
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Survive Microsoft's Email Crackdown

November 23, 2024
Jeremy and Jack explore Microsoft's new email deliverability challenges for cold emails and share strategies to overcome them.
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What is the importance of dynamic content in emails?
00:09:55
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How to avoid static messages in email campaigns?
00:05:55
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Why is monitoring bounces crucial?
00:07:52
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How to diversify your email sending platforms?
00:13:54
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Cold Email Makeover: Boost Response Rates

November 23, 2024
Jeremy and Jack analyze a cold email to reduce tech churn. Learn key strategies to improve engagement and get better responses.
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The importance of explaining your secret sauce
00:10:49
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Using emotional appeal over rational statistics
00:04:44
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Making your message recipient-focused
00:03:31
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The negative impact of overusing statistics
00:04:40
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Simplify Your Business Tech Stack

November 23, 2024
Explore my simplified tech stack for business success. Learn the tools I use and why simplicity wins.
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How to create procedures with Scribe?
00:21:39
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How to manage projects with Notion?
00:20:47
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How to use ConvertBox for marketing?
00:18:41
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How to deliver courses with ThriveCart?
00:12:08
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3 Lessons on Community and Adaptability

November 23, 2024
Discover three key takeaways on community, personal growth, and adaptability to enhance your business and life.
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Do Non-Strategy Moments Benefit Marketing?
00:08:03
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Why Personal Stories Enhance Marketing
00:13:56
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How Does Community Impact Marketing Success?
00:13:47
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Can Personal Connection Improve Marketing?
00:13:37
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Boost Conversions with Personalized Emails

November 23, 2024
Discover advanced methods to personalize your emails beyond automation, crafting genuinely tailored messages that boost conversions and stand out in crowded inboxes.
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Incremental Data Collection for Personalization
00:06:01
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Creating Curiosity with Short Subject Lines
00:19:14
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Using Date Fields for Timely Emails
00:16:59
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Leveraging Lead Source in Personalization
00:14:57
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